Mafra Cleaning & Detailing products

Fifty years of success and impressive growth, we are firmly established as leader of a rapidly expanding market, with original ideas and solutions, anticipating trends and guidelines. An undisputed leader in every section of the industry: organizational, research, productivity, commercial. Since as long ago as 1965, MA-FRA has always been on the customers’ side, coming to their aid to easily resolve any problems that may arise from day to day, for both ordinary users and for washing and cleaning professionals, in complete respect for the environment.

The productive activity of MA-FRA is performed on the grounds of absolute technical and technological excellence. A centralised management plant is used to mix the various components, which enables the batches of raw materials to be memorised. The computerised production system contains all of the company’s Know-How: formulations, production methods, raw material injection order, mixing times. The liquid products are packaged on automatic lines to ensure the very highest quality finished product. Today there are thirty tanks of up to 50,000 KG capacity, each used to mix the semi-finished solutions, while another thirty large tanks hold the high turnover raw materials.

Research and Development

The in-house R&D Centre is rare in an industry such as this, many consumer companies would not bother. In difference to other companies, the in-house Research Centre offers MA-FRA the valuable opportunity to approach each problem uniquely, allowing for its The Quality Control Laboratory also plays a crucial role in the company, controlling products and maintaining the constantly high level of quality. In recognition of the MA-FRA pursuit of excellence, the company has been awarded two certifications – ISO 9001:2000 for quality and ISO 14001:2004 for environmental care.environmental campaign.

 

Organization

MA-FRA cares for its people. Steps have been taken to support the know-how of each worker; our employees filled in job description forms which were then shared with company managers who devised individual development programmes..

The “Team Building” activities, through individual and group “empowerment” activities held by training professionals, also play a key role in the company. At MA-FRA, success really begins with the people: the individual talents and the tremendous motivation of all our workers are the assets that drive our company ahead of the competition .